Travis Buys Homes
10% Increase in Organic Leads Monthly
Top PPC Bidders Locally for Their Industry
Biggest Real Estate Investment Company in Charlotte, NC
94%
Increase in Organic Performance
183%
Increase in Traffic
Over 1.3K
Ranking Keywords
Background
Travis Buys Homes is an REI company located in Charlotte, NC, and founded by Travis Howard and Michael Boyd, both of whom have a collective 20+ years of experience working in the real estate industry, giving them a very strong background regarding deals and potential customers. Their first experience with digital marketing was with another digital marketing agency that took care of their PPC. This other agency failed to set up their account correctly and implemented the wrong strategy, which caused them to waste money without getting any results.
After signing with Hite Digital, their business exploded. We have helped them dominate their market, and it’s thanks to our expertise in digital marketing, constant communication, commitment to success, and strategies that we are able to help. We have become partners, and we’re currently working on other projects with them, not only PPC and SEO.
Strategy
Our strategy on both SEO and PPC has been targeting homeowners that are looking for a fast and easy solution to sell their house. This is what has helped us rank and get form submissions from them.
On PPC, we’re working on sending leads to submit a form through a landing page that has been converting really well for them.
On SEO, we’re focusing our efforts on getting them to submit a form through the main website. Through a detailed keyword research strategy, we have found relevant keywords that attract more visibility to their site and that more users relate to.
On-Page SEO
Links
Usability
Performance
Results
182.61%
2,548 to 7,201
Users
184.28%
2,526 to 7,181
New Users
168.80%
3,119 to 8,384
Sessions
One of the biggest influences we’ve seen on their account is regarding their budget. Thanks to our effective strategies, ROI results, and active communication with Travis and Michael, they entrusted us with a bigger budget to invest more in their campaigns, which has yielded even more clicks, revenue, and positive results for them. They’re currently the top bidders on PPC for their target area, spending around 90K+ monthly.
Their leads went from 5-10 a month to 40-60 a month; and only in the last 6 months, their conversions increased 160%, including phone calls, emails, and contact form submissions, meaning they have been able to close more deals and make more money. In addition, our team worked hard to optimize their website with a detailed SEO strategy, which has led to a 75% increase in organic traffic going to their website and a 94% in organic performance.
With the success they have achieved with out help, they are currently planning to expand their business to new locations.
Impressions vs Clicks
Conversions from the Clicks
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