6 blogs you need to follow as a digital marketer
As digital marketing specialists, you have to be constantly up to date with the changes of this ever changing industry.
This field changes much too quickly. It takes a conscious and consistent effort to stay up-to-date on digital marketing strategies to serve your clients in the best possible way. Following the top marketing blogs will help you stay informed and also inspired. So here’s a list of our own favorite marketing blogs:
Google Ads Blog:
If you are a PPC strategist, make sure Google Ads is on top of your bookmarks to read every morning. Nothing better than going straight to the mastermind to read the latest news, tips and information about Google Ads.
The Moz blog is one of the best sources available to learn about SEO trends and best practices. Their famous Whiteboard Friday video tutorials are a signature recognizable to marketers all over the world.
Content Marketing Institute
Content marketing has grown in the last couple of years. It has become one of the most popular topics in the digital marketing world. The blog from the Content Marketing Institute remains as one of the best resources for trends and best practices.
Hubspot is a leader in content creation. Even though their focus is inbound marketing, they create content covering a wide range of topics relevant to marketers. Their blog includes topics from customer service to hiring good talent and productivity.
Neil is the founder of several tools for search engine marketers. His blog reflects his experience which can be helpful whether you specialize in creating content or analyzing marketing data. His blog provides helpful visuals, how-to tutorials, info-graphics, and statistics. You will find everything you need from the very basics to the more advanced niches.
Search Engine Journal
Search Engine Journal focuses on the subject of search engine marketing. You will be able to find updates on search engine algorithms, tips for pay-per-click marketing and useful SEO information on this site.
Wordstream publishes detailed, data-driven posts on PPC management and strategy. They publish content related to content marketing, mobile advertising, sales and affiliate marketing.
PPC Hero strives to educate the world on the basic techniques and finer skills of successful pay-per-click campaign management. They will teach you everything you need to know about PPC, from the basics to the more advanced bidding techniques and auditing.